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Notion System — VSL → Apply → Book

Build the Funnel That Closes
$5K–$15K Clients.

The complete VSL → Apply → Book architecture. Every template, every script, every configuration pattern — documented from 11 deployed consulting brand funnels.

Build it yourself. Or upgrade to the $2,997 done-for-you service after you see the system.

Get the Architecture Guide — $247

One-time. Instant Notion workspace delivery. Yours forever.

The Architecture

VSL Page
Video + qualify
+ apply CTA
→
Jotform
17 fields
qualify intent
→
Calendly
Book call
auto-nurture
→
5 Emails
Nurture
pre-sell call
→
Strategy Call
30 min
30–60% close

By the time a prospect is on your call, they’ve watched your video, answered 17 questions, and received 5 emails. That’s not a cold lead. That’s a pre-sold buyer.

What’s Inside

8 sections. Every component documented.

Section 01
VSL Page
Architecture
8-section page framework with fill-in copy formulas. Headline formulas by vertical (5 variants). 60-second video script structure. Video placeholder HTML. WordPress deployment specs. For-who qualifier patterns. Investment block copy.
Section 02
Jotform
Application
Complete 17-field template with field-level qualification notes. Clonable template ID included. Notification email templates. Thank-you page configuration. Investment-readiness triage logic. Zapier → MailerLite connection guide.
Section 03
Calendly
Optimization
Event type configuration. Qualifying questions. Confirmation + reminder email copy. Inline embed HTML. Popup trigger pattern. Thank-you page SOP.
Section 04
5-Email
Nurture Sequence
Complete scripts for all 5 emails. Day 0: receipt. Day 1: origin story. Day 2: case study. Day 3: the mistake. Day 4: decision. MailerLite automation architecture. Cold vs. warm applicant triage.
Section 05
11 Brand
Case Studies
Funnel architecture for 11 consulting verticals: business strategy, digital agency, IT MSP, cybersecurity GRC, marketing, fractional CFO, operations, lead gen, digital transformation, executive coaching, general advisory. VSL angle, qualifier logic, and offer framing per brand.
Sections 06–08
Traffic, Optimization
+ Roadmap
Three traffic channels with conversion benchmarks. A/B testing priority list. Full metrics dashboard. 90-day launch roadmap with weekly output targets and monthly goals.
Rather have it built for you?
High-Ticket Funnel Build — Done For You
VSL page + Jotform + Calendly + 5-email sequence. Deployed on your domain in 7 days. You apply, I build, you launch.
$2,997
Apply →

Built For

→
Consultants and agency owners with a high-ticket offer who are closing from referrals only and want a systematic acquisition channel
→
Solo operators building for the first time who want the complete architecture before writing a word of copy or touching a single tool
→
Operators who tried a sales page and it didn’t convert and need to understand why VSL → Apply outperforms direct-close pages at high price points

One-Time Access

$247

One payment. No subscription.

8 sections. 11 case studies. Every template. 90-day roadmap.

Get the Architecture Guide — $247 →

Secure checkout via Stripe. Notion workspace delivered immediately after purchase.

8
sections
11
case studies
17
field template
90
day roadmap

FAQ

How is this different from the $2,997 done-for-you service?

This guide teaches you how to build the funnel yourself. The DFY service builds it for you in 7 days. Same system, different delivery. If you want to understand the architecture before deciding whether to build or buy, start here.

Do I need a large audience to make this work?

No. The traffic section includes benchmarks for small lists and zero-audience scenarios (direct outreach). You can get qualified applications from 200 subscribers if the offer and qualifiers are sharp.

Does the Jotform template clone into my account?

Yes. The guide includes the template ID (261288243284057). In Jotform, go to Templates → Clone, paste the ID, and the 17-field form appears in your account ready to customize.

What if I don’t have a high-ticket offer yet?

Section 00 has an offer definition worksheet. If you can’t complete it, you’re not ready for this funnel yet — and the guide will tell you that directly rather than waste your time building before the offer is clear.

The system is documented.
You just need to build it.

Or let us build it for you.

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