Marketing · Self-paced course
Email Marketing Automation
Grow a list and turn it into sales with email.
$350
One-time payment · Self-paced course · 6 modules · 18 lessons
Enroll now — $350Read a free preview lesson
What this is
Grow a list and turn it into sales with email. Learn to set up welcome sequences, promotions and follow-ups that run automatically.
You work through it at your own pace, lesson by lesson, applying each exercise to your own situation. It does not promise traffic, leads or revenue; results depend on your market, your offer, your budget and how consistently you apply the work.
What you will be able to do
- Build a list with opt-in offers and forms
- Write emails people open and act on
- Set up welcome, nurture and abandoned-cart sequences
- Segment your list and personalize messages
- Follow email rules and track opens, clicks and sales
The curriculum
Email Automation Foundations
- Why Email Automation Wins
- Choosing Your Email Platform
- Mapping Your Subscriber Lifecycle
Growing Your Email List
- Designing Lead Magnets That Convert
- Placing Opt-In Forms Effectively
- Qualifying Subscribers at Signup
The Welcome Sequence
- Building an Email Welcome Sequence
- Spacing and Timing Welcome Emails
- Measuring Welcome Sequence Health
Nurture and Conversion Flows
- Designing Ongoing Nurture Flows
- Recovering Abandoned Carts and Quotes
- Automating Post-Purchase Email Journeys
Segmentation and Personalization
- Segmenting Subscribers by Behavior
- Personalizing Email Beyond First Names
- Re-Engaging Inactive Subscribers
Deliverability and Optimization
- Keeping Emails Out of Spam
- Testing Subject Lines and Content
- Auditing Your Automation Stack
This is for you if…
- You want to grow an email list and turn it into sales
- You want welcome, nurture and abandoned-cart sequences running
- You want to segment and personalise your messages
- You want to follow email rules and track results
What you get
- 6 modules and 18 lessons, self-paced
- A short practical exercise at the end of every lesson
- A free preview lesson so you can check the format before you buy
- Access in your CourseVu account after a one-time payment
- A clear, ordered path from the fundamentals to applying the skill in your own work
Questions
Do I need any experience to start?
No particular experience is assumed. Everything is explained in plain language, and the exercises use your own work as the example.
How long does it take?
It is self-paced. There are 6 modules and 18 lessons, and you can move through them as quickly or slowly as suits you.
Can I see a lesson before I buy?
Yes. Use the "Read a free preview lesson" button to open a full lesson from the course before you enroll.
Does this promise income or business results?
No. It does not promise traffic, leads or revenue; results depend on your market, your offer, your budget and how consistently you apply the work.
Does this include a certification or credential?
No. This is a practical skills course for your own learning. It does not award a certification, licence or professional credential.
Educational content only. No income, revenue or earnings results are promised or implied. What you get out of this depends entirely on your own effort, circumstances and market. Earnings disclaimer.