Marketing · Self-paced course
Paid Ads: Meta & Google
Run paid ads on Meta and Google with a plan and a budget.
$350
One-time payment · Self-paced course · 6 modules · 18 lessons
Enroll now — $350Read a free preview lesson
What this is
Run paid ads on Meta and Google with a plan and a budget. Learn to set up campaigns, write ads, track results and scale what works.
You work through it at your own pace, lesson by lesson, applying each exercise to your own situation. It does not promise traffic, leads or revenue; results depend on your market, your offer, your budget and how consistently you apply the work.
What you will be able to do
- Set goals, budgets and target audiences
- Build campaigns on Meta and Google Ads
- Write ad copy and choose creative that gets clicks
- Install tracking and read the key numbers
- Test, optimize and scale responsibly
The curriculum
Paid Advertising Fundamentals
- How Ad Auctions Decide Winners
- Deciding Whether Ads Fit Your Stage
- Setting Ad Budgets You Control
Meta Ads in Practice
- Structuring Meta Campaigns Simply
- Targeting Audiences on Meta
- Creating Meta Ads That Stop Scrolls
Google Ads in Practice
- Building Google Search Campaigns
- Writing Search Ads and Negative Keywords
- Using Performance Max and Display Carefully
Landing Pages and Tracking
- Building Landing Pages for Paid Traffic
- Setting Up Conversion Tracking Properly
- Retargeting Visitors Who Did Not Convert
Testing and Optimization
- Testing Ad Creative Systematically
- Reading Ad Metrics That Matter
- Scaling Winners and Cutting Losers
Sustainable Ads Management
- Running a Weekly Ads Routine
- Staying Compliant With Ad Policies
- Planning Ads Alongside Organic Channels
This is for you if…
- You want to run paid ads with a plan and a budget
- You are setting up campaigns on Meta or Google
- You want tracking in place before you spend
- You want to test and scale responsibly
What you get
- 6 modules and 18 lessons, self-paced
- A short practical exercise at the end of every lesson
- A free preview lesson so you can check the format before you buy
- Access in your CourseVu account after a one-time payment
- A clear, ordered path from the fundamentals to applying the skill in your own work
Questions
Do I need any experience to start?
No particular experience is assumed. Everything is explained in plain language, and the exercises use your own work as the example.
How long does it take?
It is self-paced. There are 6 modules and 18 lessons, and you can move through them as quickly or slowly as suits you.
Can I see a lesson before I buy?
Yes. Use the "Read a free preview lesson" button to open a full lesson from the course before you enroll.
Does this promise income or business results?
No. It does not promise traffic, leads or revenue; results depend on your market, your offer, your budget and how consistently you apply the work.
Does this include a certification or credential?
No. This is a practical skills course for your own learning. It does not award a certification, licence or professional credential.
Educational content only. No income, revenue or earnings results are promised or implied. What you get out of this depends entirely on your own effort, circumstances and market. Earnings disclaimer.