Private Label Product Launch

● Flagship Course — Ecommerce Track

Launch your private label brand — from concept to category leader.

Build a product business you actually own. Research winning niches, source from vetted manufacturers, design your brand identity, and launch on Amazon FBA with a repeatable framework for scaling to 7 figures.

5 modules · 18 lessons
~10 hours of video
Supplier toolkit included
Certificate on completion

What you’ll be able to do

Validate product ideas using Jungle Scout, Helium 10, and Keepa data
Source from Alibaba, 1688, and domestic manufacturers with confidence
Negotiate MOQs, sample rounds, and production timelines
Design packaging, logos, and a brand system that stands out
File trademarks and enroll in Amazon Brand Registry
Run a 6-week product launch with reviews, PPC, and ranking strategy

Curriculum

MODULE 01
Product Research & Niche Validation
Use data to find unsaturated, profitable niches. Learn the exact criteria separating winners from money pits.
Jungle Scout walkthroughHelium 10 Black BoxKeepa trend analysisMargin math & BSR
MODULE 02
Supplier Sourcing & Sample Rounds
Find, vet, and negotiate with manufacturers across Alibaba, 1688, and domestic sources. Avoid scams, hidden costs, and quality disasters.
Alibaba RFQ strategy1688 sourcing agentsSample evaluationMOQ negotiation
MODULE 03
Brand Identity, Packaging & IP
Move past generic Amazon product and build a brand customers recognize. Design, packaging, trademark, and IP protection.
Logo & visual identityPackaging design briefsUSPTO trademark filingBrand Registry enrollment
MODULE 04
Launch: Listing, Reviews & PPC
Execute a 6-week launch plan that ranks on page 1. Listing optimization, review velocity, and Amazon PPC structure that scales.
Listing optimizationReview generation (TOS-safe)PPC campaign structureRank tracking
MODULE 05
Scale: New SKUs & Multi-Channel Expansion
Once you’re profitable, expand. Add SKUs, open new channels (Shopify, Walmart, TikTok Shop), and build a real asset you can sell.
SKU expansion frameworkShopify DTC setupTikTok Shop integrationExit valuation basics

Who this is for

Aspiring brand ownersYou want to build a business you actually own — not just flip generic products.
Amazon FBA sellers leveling upYou’ve tested retail arbitrage or dropshipping and are ready for real brand equity.
Ecommerce entrepreneursYou want a repeatable framework instead of chasing random winning products.
Side-hustlers going full-timeYou want a business you can scale to 6–7 figures and eventually sell.